Most Chain type stores do it.
I took my daughter clothes shopping just before Christmas (That's another issue that I'll need to put in the rant thread!!!)
She wanted a few things, but decided to wait for the "sales" to buy them.
I took photos of what she wanted so I could go back later if I had to. Heaven forbid Dad bought the wrong thing
Anyway slaes hit and lo and behold everything was 50% off. Even had the ticket with the "old" price slashed by 50%.
Funny cos the photos I had showed them at half the price originally.
So I am dumb (obviously) but it seems to me that you double the original price, put it on sale at 50% and every women is cheering at how much money they "Saved"!!!
Awesome.....
Daughter couldn't help herself and goes to sales girl and shows the photos. Apparently the ones I took were last years prices, not the new years prices.
Oh of course that makes sense.
She took offence to me asking how stupid she thought I was and then leaving.